On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
While CNN is certainly not a impeccable news source, her statement resonated for a lot of people. It is one of the organizations where there exists reality-based and mostly dependable reporting – particularly during crises like the one unfolding close to a New Hampshire storage facility.
A Precarious Position Amid a High-Stakes Tug-of-War
However CNN, now four and a half decades old, finds itself in a uncertain state as two giant media corporations vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has been drawn into a major game of mergers and acquisitions, rather than as a question of what helps the news-consuming public.
“This is yet another example of the fundamental flaws with origins in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“The narrative is crafted as a corporate drama with influential figures as the protagonists, but there is scant discussion of the societal benefit,” Pickard said.
A Further Element: Donald Trump
This situation is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” foe.
Recall the cries of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Possibility of More Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. Such a move could be a welcome development to many at the network, but it’s hardly a safe harbor. That arrangement could pave the way for CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu stated.
The Fundamental Issue and a Path Forward
Regardless of the resolution with this particular battle, the bigger problem remains.
“The present media landscape is a very anti-democratic system, but we must resist the belief that change is impossible,” Pickard noted. Regulatory choices – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can fix it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Change is highly improbable now, but that is not to say it will be impossible forever.
Policies that bolster independent news organizations, bolster local journalism, fund public media, and prevent the concentration of media power in too few hands are not only possible – they are vital for a healthy democracy.
When it comes to media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be tools in the newest acquisition battle.